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Welcome to
QUEENSTOWN
WINTER PRIDE!

Your Ultimate LGBTQ+
Wedding Destination

Imagine saying “I Do” surrounded by the breathtaking mountains and sparkling waters of Queenstown, a place as open, adventurous, and beautiful as your love story. Winter Pride invites you to take the first step towards that dream at our Queenstown Winter Pride Wedding Expo – an event designed exclusively for you!

Queenstown is the wedding destination of the world, and we think your BIG DAY deserves to be in this little slice of paradise!

The Queenstown Wedding Association compiles our city’s best celebrants, caterers, florists, venues and furniture suppliers. All of whom 100% support the LGBTQ+ community.
This isn’t just any wedding show. It’s a celebration of love, diversity, and the incredible possibilities that await when you choose Queenstown for your special day.

A LOOK BACK
AT OUR HERSTORY

2002

The Road Trip

A dozen friends from Invercargill and out of town get together for a life-changing ski-trip in Queenstown!

2003

Gay Ski Week was Born

The next year, about 300 people from both sides of the Tasman come together to mark the very first Gay Ski Week in New Zealand.


In the early 2000s, the LGBTQ+ community sought an event that would blend their love for winter sports with a vibrant celebration of their identities. It was in this spirit that Mike Sandford introduced the initial Gay Ski Week in 2003. While a promising concept, the event struggled financially during its early years.

2012

Sally and Mandy Save the Day

In 2012, financial difficulties pushed the event to the brink of closure.

At this critical juncture, two local heroes emerged: Sally Woods and Mandy White.

Their intervention not only rescued Gay Ski Week from approaching demise but also breathed new life into it.

Under their lead, the event flourished, gaining prominence as a must-attend celebration for the LGBTQ+ community and their allies.

2017

A New Era: Mike and Martin’s Leadership

In 2017, long term couple Mike Hughes and Martin King, took over directorship of the festival. They ushered in a new era by rebranding the event as Winter Pride, marking a significant transition for the celebration.

Under Mike and Martin’s guidance, Winter Pride underwent a remarkable transformation. Their leadership solidified the event’s reputation and garnered robust community support. Over six years, they devoted their time and effort to nurturing the festival’s growth and spreading its message of love, acceptance, and diversity.

2018

Pride In The Park

The first Pride In The Park launches as part of the opening weekend of Winter Pride welcoming more members from the local community to be part of the celebrations.

2020

COVID-19 Pandemic

Strict government guidelines meant that events had to be seated for COVID social distancing which was a challenge

2021

Event Cancelled

Due to the challenges posed by the pandemic, Winter Pride was cancelled completely for 2021

2022

The Return

Winter Pride Returns to Queenstown, much to the relief of locals.

2023

Passing The Baton : Sam and Odette

In 2023, Mike Hughes and Martin King decided it was time to bid farewell to Winter Pride, but not before leaving an enduring legacy.

They entrusted the festival’s future to Sam Coulthard and Odette Rose, both deeply passionate about Queenstown and eager to build upon Winter Pride’s achievements. Sam and Odette bring fresh aspirations to the table.

Their vision extends to expanding the festival’s reach, attracting participants and visitors from across the globe, and ensuring the celebration of diversity continues to thrive.

2024

A Festival Re-imagined

Celebrating 21 Years of serving Queenstown, Winter Pride’s journey from its modest beginnings as Gay Ski Week to the extravagant festival it is today, is a testament to its transformation. Beyond being a mere event, it has become a symbol of unity, acceptance, love, and community.

2025

The Love Sensation

Queenstown has long cemented itself as a wedding destination. Sam takes on the role of sole-director, hosting the return of the Winter Pride Wedding Expo which signaled an invitation to the world that the community was open to hosting more inclusive rainbow weddings, with a few couples getting engaged during the festival.

This year also represents an epitome of resilience for the LGBTQIA+ community, as many pride events around the world face cancellation or increasing backlash against a backdrop of relentless homophobia, transphobia and global political turmoil, Winter Pride’s continuity is a testimony to the power of love.

As we reflect on the herstory of Winter Pride, we pay tribute to every individual who has contributed to its success, each owner and volunteer has left a permanent imprint on our festival!

Meet Sam

New Owner: Sam Coulthard

South Island born and raised , doing what they love best — spreading love and joy in service of the community!


Our Values

Discover the heart and soul of Winter Pride

What does PRIDE mean to YOU?

At Winter Pride NZ, we celebrate diversity, inclusion, and unity. Our festival is a safe and welcoming space for everyone, regardless of their background, gender identity, or sexual orientation. As guests and allies, we encourage you to embrace our core values and contribute to an environment where everyone feels respected, valued, and loved.

Inclusivity

Respect

Safety

Celebration

Support

Responsibility

Empowerment


Festival Guide

watch
this
space

more
coming details
soon

Check back later


Gay Card Lifetime Membership

Winter Pride Ticket Name & ID Matching Policy

Purpose
To ensure the safety, integrity, and smooth entry of all attendees, Winter Pride requires that the name on each ticket matches the attendee’s valid photo ID. This policy helps prevent ticket fraud, supports contact tracing if needed, ensuring attendees are of legal age for the event they are attended and ensures a respectful and inclusive experience for all.

Preferred Names & Inclusivity
We understand that some attendees may use a preferred name that differs from their legal ID. If this applies to you, please contact our team in advance at Winter Pride Contact Page so we can make accommodations while maintaining security protocols.

MEET THE ARTISTS

Our Roster of Artists is currently being updated and will be available soon. Thank you for your patience.

DJs and Talent will appear here.

Artist 1

dj

TBA

Artist 2

host

TBA

Artist 3

dancer

TBA

Artist 4

drag queen

TBA

reasons
to stay

Book your stay at these welcoming and inclusive partner hotels and accommodation providers catered to every budget.

Hotel 1

to be revealed

Hotel 2

to be revealed

Hotel 3

to be revealed

SUGGESTION BOX

We believe the best guides are shaped by community. If you have a favourite Queenstown spot, a hidden gem, or a story to share, we warmly invite you to contribute. Your insights will help fellow festival-goers make the most of their Winter Pride experience.

Let’s celebrate together—explore, connect, and help us co-create the ultimate Winter Pride guide.

You agree to receive email communication from us by submitting this form.


BE A PART OF THE
WINTER PRIDE TEAM

Become a Volunteer

Winter Pride has an absolutely incredible team of volunteers. Without our volunteers, the festival would not be possible.

There are a range of roles across our mountain, party and community events including;

  • talent support
  • front of house
  • event logistics
  • event management
  • stage management
  • ski guides
  • on-mountain support

There are many great benefits to volunteering with us, including work experience, character references if needed, and access to our great events.

Produce with Winter Pride

We are launching Produce with Winter Pride this year as a way to welcome and include more events in the festival, to add variety and uniqueness to our event selection. We want to encourage both local and international LGBTQIA+ producers to upskill, create great work and be a part of an awesome festival.

So, if you’ve got a great idea – producing with Winter Pride could be for you! Whether it’s drag, comedy, dance, theatre, burlesque, we want to know what ideas you have!

There’s heaps of great benefits to running a gig with us, including marketing and ticketing support. Applications close April 2025.

Talent Registration

Want to Perform at Winter Pride? Talent registration for 2025 is now open.

We are hoping to make this our most fabulous and most diverse talent line up ever – don’t miss out!

In addition to all our favourites returning, we are looking for new incredible talent making their Winter Pride Debuts! If you’re a DJ, a dancer, stage manager, MC, comedian, drag queen or king, or whatever your talent is, please complete the talent registration and become part of the talent pool which we can then shortlist.

We will do our best to get back to you and see if there is a way we can use your talents (appropriately!) at the festival. This year we welcome any old or new talent wanting to join in on the fun to register their interest either by submitting an application or reaching out with an email to info@winterpride.co.nz.

Your
Frequently
Asked
Questions

Here you’ll find answers to common queries about our festival, including ticketing, event schedules, accessibility, and more.

This page is currently under construction. Please be patient as we continue to update the information below.

We encourage you to browse through these FAQs before contacting us, as you might find the information you need right here.

If your question isn’t addressed below, please don’t hesitate to reach out through our contact page and we’ll be happy to assist you. We look forward to celebrating with you!

01

Getting Around Queenstown

Queenstown offers various transportation options to help you navigate the town and reach Winter Pride events.

Walking

Queenstown is a relatively compact town, and many venues and attractions are within walking distance of each other. Enjoy the scenic beauty and crisp mountain air as you stroll around.

Public Buses

Queenstown has a reliable public bus system called Orbus, servicing various routes throughout the town and surrounding areas. Check their website or app for schedules, routes, and fares. Consider purchasing a GoCard for discounted travel.

Taxis and Rideshares

Taxis such as Queenstown Taxi’s and rideshare services like Uber and Ola are readily available in Queenstown. These can be a convenient option, especially for late-night travel or reaching destinations further afield.

Rental Cars

If you plan to explore the region beyond Queenstown, renting a car can offer flexibility. However, parking in Queenstown can be limited and expensive, so consider this when making your decision. We highly recommend SIXT as a vehicle rental provider. Winter driving conditions can also be challenging, so ensure you’re comfortable driving in snow and ice if applicable.

Hotels and Tours

Many hotels and tour operators offer shuttle services to and from the airport and various attractions. Check with your accommodation provider or chosen tour company for options.

Winter Pride Shuttles

The only events that require shuttles are our Mountain Events. You can book our Pride Bus from our ticket page which departs from Athol St.

02

Accommodation

Queenstown offers a wide range of accommodation options to suit all budgets and preferences, from budget-friendly hostels to luxurious hotels. We recommend booking your accommodation well in advance, especially if you’re visiting during Winter Pride, as availability can be limited.

Hotels

Queenstown boasts numerous hotels, offering various amenities and levels of luxury. Consider factors like location, price, and included amenities when choosing a hotel.

Motels and Apartments

Motels and self-contained apartments provide a more independent and cost-effective option, especially for longer stays or groups traveling together. Many offer kitchen facilities, allowing you to prepare your own meals.

Hostels

Backpacker hostels such as LyLo Queenstown and Nomads Queenstown are a great choice for budget-conscious travelers, offering dorm-style rooms and communal spaces. They’re a fantastic way to meet fellow travelers and experience a social atmosphere.

Holiday Homes and Villas

For larger groups or families, renting a holiday home or villa can provide ample space and privacy. These options often come with fully equipped kitchens, laundry facilities, and other amenities

Airbnb and Booking.com

Platforms like Airbnb or Booking.com offer a diverse range of accommodation options, from private rooms to entire homes. This can be a great way to find unique and affordable accommodation.

Accessibility

If you have specific accessibility requirements, please contact us or your chosen accommodation provider in advance to ensure your needs can be met.

03

Ticketing

Event Tickets

Tickets for individual Winter Pride events can be purchased via Humanitix, or on the door. We highly recommend purchasing tickets in advance to avoid disappointment, as events may sell out.

Winter Pride Ticket Name & ID Matching Policy

Purpose

To ensure the safety, integrity, and smooth entry of all attendees, Winter Pride requires that the name on each ticket matches the attendee’s valid photo ID. This policy helps prevent ticket fraud, supports contact tracing if needed, ensuring attendees are of legal age for the event they are attended and ensures a respectful and inclusive experience for all.


Policy Details

  • Ticket Name Must Match ID
    All tickets must be registered under the full legal name of the attendee. Upon entry to any Winter Pride event, attendees may be asked to present a valid photo ID (e.g., passport, driver’s license, Kiwi Access Card (18+ card), etc.) that matches the name on their ticket.
  • Name Changes
    If you need to transfer your ticket to someone else or correct a name, you must do so through the Humanitix platform at least 24 hours before the event. Name changes may incur a small administrative fee.
  • Group Bookings
    For group bookings, each ticket must list the individual attendee’s name. Bulk tickets without named individuals will not be accepted at entry.
  • Preferred Names & Inclusivity
    We understand that some attendees may use a preferred name that differs from their legal ID. If this applies to you, please contact our team in advance at Winter Pride Contact Page so we can make accommodations while maintaining security protocols.
  • Ticket Resale & Fraud Prevention
    Tickets purchased from third-party sellers or unofficial platforms may be invalid. Winter Pride is not responsible for fraudulent tickets. Always purchase through the official Humanitix link.

Entry Refusal

Winter Pride and venues reserves the right to refuse entry if:

  • The ticket name does not match the presented ID.
  • The ticket has been tampered with or is suspected to be fraudulent.
  • The attendee cannot provide valid identification.

Questions or Concerns?

We’re here to help! If you have concerns about name matching, preferred names, or accessibility, please reach out via our Contact Page.

Ticket Prices

Ticket prices vary depending on the event. Check the individual event listings on our website for specific pricing information.

04

Refunds and Cancellations

What happens if I can’t make it to the festival and I would like a refund?

If you cannot make it to the festival for any reason then you can process a self-refund through Humanitix. All tickets are fully refundable up until 30 days prior to the event. After this time, it is a case by case basis. Refer to your Humanitix ticket for full refund conditions.

Winter Pride reserves the right to alter, cancel and move events if requested or required to by authorities and/or government bodies, including local authorities. The non-refunded portion of fees is used to cover administration, booking, marketing and other commitments to suppliers.

Event Cancellations by Winter Pride

In the unlikely event that Winter Pride cancels an event, you will receive a full refund for the ticket price. We will notify you of the cancellation as soon as possible via email and/or through our website and social media channels. Refunds will be processed automatically to the original payment method.

Extenuating Circumstances

We understand that extenuating circumstances may arise. If you need to request a refund due to unforeseen circumstances, such as a medical emergency or bereavement, please contact us as soon as possible with supporting documentation. We will review each request on a case-by-case basis.

05

Events

Do you have door sales?

Very rarely as most events sell out in advance. We do not recommend coming to Queenstown intending to get into events on the door, but if you don’t mind taking a risk, you can always try. The best way to get access to our events is by purchasing tickets through humanatix.

Do you operate coat check at events? Is there a charge?

Yes! Winter Pride runs a Coat Check at most events where it would be convenient for guests to store their additional clothing or bags – namely, parties and shows. Coat Check is a free service, included in the price of your pass or tickets. However, we always welcome donations to support our charity partners.

How else can I support local charities while at Winter Pride?

Throughout the festival there will be opportunities to donate to charities, such as the local rainbow youth support group “The Spectrum Club” or QTopia, the islands largest rainbow charity. You can do this directly through fundraisers at specific events such as the Charity Ski Race or at fundraisers at night time events. So bring some spare change and keep an eye out for local charity presence at our events.

06

Health and Safety

First Aid

First aid services will be available. Please approach any event staff or volunteer if you require medical assistance.

Security

Security personnel will be present throughout the festival to ensure the safety and security of all attendees. Please report any suspicious activity or concerns to security or event staff.

Emergency Procedures

In case of an emergency, please follow the instructions of event staff and security personnel. Emergency exits will be clearly marked at all venues.

Personal Responsibility

We encourage all attendees to take responsibility for their own safety and well-being. Stay hydrated, dress appropriately for the weather conditions, and be mindful of your surroundings. If you are feeling unwell, please do not attend the event.

Respectful Environment

Winter Pride is committed to creating a welcoming and inclusive environment for everyone. We have a zero-tolerance policy for harassment, discrimination, or any form of abusive behavior. Please treat all attendees, staff, and volunteers with respect.

Weather

Queenstown weather can be unpredictable, especially during winter. Please check the forecast before attending events and dress accordingly in warm layers. Be prepared for rain, snow, or cold temperatures.

Altitude

Queenstown is located at a relatively high altitude. Some individuals may experience altitude sickness. Drink plenty of water, avoid strenuous activity upon arrival, and allow time to acclimatize.

07

Accessibility

Winter Pride is committed to providing an inclusive and accessible experience for all attendees. We strive to make our events accessible to people with disabilities and welcome feedback on how we can improve. We are continually working to improve the accessibility of our events and welcome your feedback. We believe that everyone should be able to enjoy Winter Pride, regardless of their abilities.

Venues

We select venues that are accessible to people with disabilities whenever possible. Information about the accessibility features of each venue will be available on our website and in the individual event listings. This may include information about wheelchair access, accessible restrooms, and other features.

Accessable Parking

Parking is very limited in Central Queenstown. We recommend applying for a Mobility Parking Permit via CCS Disability Support.

Assistance Animals

You may bring a Certified Assistance Animal with you to an event.

Other Accessibility Needs

If you have other accessibility needs not mentioned here, please contact us in advance so we can work with you to make the necessary arrangements. We are happy to discuss individual requirements and provide assistance wherever possible.

08

Diversity and Inclusion

Is anyone allowed to attend?

All Are Welcome: Winter Pride is open to all members of the LGBTQ+ community, as well as our friends, families, and allies. We encourage everyone to join us in celebrating diversity and promoting acceptance

Representation Matters

We strive to ensure diverse representation within our programming, performers, vendors, and staff. We believe in showcasing the richness and variety within our community.

Respectful Environment

We have a zero-tolerance policy for harassment, discrimination, or any form of abusive behavior. We expect all attendees to treat each other with respect and create a positive atmosphere for everyone.

Pronouns

We encourage the use of and respect for individuals’ preferred pronouns. Feel free to share your pronouns and ask others for theirs. Name tags with pronoun options may be available at some events.

Allies: Playing Your Part

We deeply appreciate the support of our allies and recognize the vital role you play in creating a truly inclusive Winter Pride experience. Here are some ways you can contribute to a positive and welcoming environment:

Active Allyship

  • Listen and Learn: Be open to hearing and learning from LGBTQ+ individuals about their experiences and perspectives. Create space for their voices to be heard and amplified.
  • Educate Yourself: Take the initiative to learn about LGBTQ+ history, terminology, and current issues. This will equip you to be a more informed and effective ally.
  • Challenge Prejudice: Speak up against homophobic, biphobic, and transphobic remarks or behaviors, even when it’s uncomfortable. Silence can be interpreted as complicity.
  • Respect Identities and Pronouns: Use people’s correct names and pronouns. If you’re unsure, politely ask. Respecting someone’s identity is fundamental to allyship.
  • Support LGBTQ+ Organizations and Businesses: Patronize LGBTQ+-owned businesses and support organizations working to advance LGBTQ+ rights and equality.
  • Amplify LGBTQ+ Voices: Share LGBTQ+ content and stories on social media and in your personal networks. Help raise awareness and visibility.
  • Be Mindful of Space: Recognize that Winter Pride is primarily a celebration for the LGBTQ+ community. Be mindful of taking up space and centering yourself in conversations.
  • Don’t Assume: Avoid making assumptions about someone’s sexual orientation or gender identity. Let people self-identify on their own terms.
  • Be Open to Feedback: Be receptive to feedback from LGBTQ+ individuals about your allyship. It’s a continuous learning process.
Reporting Discrimination or Harassment

If you experience or witness any form of discrimination or harassment, please report it immediately to event staff or security personnel. You can also contact us through our website or by phone. We take all reports seriously and will investigate them promptly.

09

On the Mountains

How do I transport myself to and from the mountain?

You will need to organize your own transport up and down the mountain, unless you have booked the Pride Bus. Many transport businesses offer pick ups and drop offs.

Do you have dedicated buses to the mountains?

Yes!! We have a Pride Bus that will depart from Athol St the days of our snow events.

What on-mountain events and activities are planned for Winter Pride?

We’re thrilled to offer a variety of on-mountain experiences! Check our website closer to the event for the full schedule and details.

Where can I find information about dates, times, and locations for on-mountain events?

All the details about on-mountain events, including dates, times, meeting points, and costs, will be posted on our website’s event schedule page closer to the festival.

What skill level is required for the on-mountain activities?

Skill level requirements vary depending on the activity. Some events, like the Onesie Day, are open to all skill levels, while others, may require more advanced experience. We’ll clearly indicate the required skill level for each activity in the event description.

Do I need to purchase separate tickets for on-mountain events?

Some on-mountain events may require separate tickets, while others might be included with a festival pass. Check the individual event listing for specific ticketing information.

What should I bring for on-mountain activities?

Be prepared for all types of weather with warm layers, waterproof outerwear, gloves, hat, and sunglasses. Don’t forget sunscreen, even on cloudy days. If you’re participating in a specific activity like snowshoeing, specialized equipment may be provided or available for rent. Details will be provided in the event description.

What if the weather is bad?

Mountain weather can be unpredictable. We will make every effort to proceed with on-mountain events as planned, but safety is our priority. If conditions are unsafe, events may be cancelled or rescheduled. Check our website and social media for updates.

10

Sustainability

Winter Pride is committed to minimizing our environmental impact and promoting sustainable practices throughout our festival. We recognize the importance of protecting the beautiful natural environment of Queenstown and Aotearoa New Zealand. We work in accordance with local and national guidelines, including the [mention specific Queenstown/Otago/NZ sustainability policies or initiatives, e.g., Queenstown Lakes District Council’s Waste Minimisation Strategy, or the national Emissions Reduction Plan].

What is Winter Pride’s Sustainability Plan?

Winter Pride is deeply committed to Manaakitanga and Kaitiakitanga, an ethos that drives us to leave the environment in a better state than we found it for the enjoyment of future generations. Our overarching aim is to minimize our ecological footprint across all Winter Pride locations by making deliberate, well-informed decisions across all facets of our operations.
In 2024, we are initiating a series of sustainability measures and benchmarks to kickstart our journey towards reducing our environmental impact. Looking ahead, we remain steadfast in our pursuit of transforming Winter Pride into a 100% waste-free, low-impact event in every location we host events.
To read our full sustainability plan please click the link below:

Our Commitment
  • Waste Reduction: We aim to reduce waste generation through initiatives such as:
  • Providing reusable cups and water bottles.
  • Encouraging attendees to bring their own reusable containers.
  • Implementing comprehensive recycling and composting systems at event venues.
  • Minimizing single-use plastics and packaging.
  • Energy Efficiency: We strive to reduce our energy consumption by:
  • Utilizing energy-efficient lighting and equipment.
  • Encouraging the use of public transport, walking, and cycling.
  • Choosing venues with sustainable practices.
  • Local Sourcing: We prioritize sourcing goods and services from local suppliers whenever possible, reducing transportation emissions and supporting the local economy.
  • Protecting Natural Resources: We encourage responsible use of water and other natural resources.
  • Carbon Footprint Reduction: We are actively working to reduce our carbon footprint by implementing sustainable practices and exploring carbon offsetting options.
  • Education and Awareness: We aim to educate our attendees about sustainable practices and encourage them to adopt environmentally responsible behaviors.
How You Can Help
  • Bring Your Own: Bring your own reusable water bottle, coffee cup, and shopping bag to reduce waste.
  • Use Public Transport: Utilize Queenstown’s public transport system, walk, or cycle whenever possible.
  • Dispose of Waste Responsibly: Use the provided recycling and composting bins correctly.
  • Respect the Environment: Be mindful of the natural environment and avoid littering.
  • Support Sustainable Businesses: Choose to patronize businesses that prioritize sustainability.

We believe that by working together, we can create a more sustainable Winter Pride and protect the beautiful environment we all cherish. We welcome your feedback and suggestions on how we can further improve our sustainability efforts. Contact us through our website to share your ideas.

FEATURED PODCAST


Connect your brand to our audience

We welcome new supporters into the fold at Winter Pride. Sponsoring or offering deals to patrons has many benefits for participating businesses. No matter how big or small you are, find out how your business can get involved.

If you are interested, click below to find out more about becoming a sponsor or supporter of Winter Pride. You are also welcome to take the Pride Pledge!

We can’t wait to work with you!